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Directory Delivery Terms & Acronyms
 

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Salvage The final inventory of an edition immediately prior to initial distribution of a new edition. Other than for recycling, salvage books have no value.
Scoping The delivery area for a particular phone book.
Secondary Distribution (or Delivery) The delivery of directories between initial (primary) deliveries. Secondary distribution is primarily a fulfillment operation for distributing relatively small quantities of books. Typical triggers for interim deliveries include new connects, foreign directory requests, bulk drop replenishments, and customer requests. Also called interim distribution (or delivery). Related Terms: Initial Distribution
SIC Short for Standard Industrial Classification Code. A numerical ID categorizing businesses by their products or services. Very similar to yellow page headings. SIC codes can be used to identify potential bulk drops.
Start Date The scheduled first day of initial deliveries for a particular market.
Station Copies Duplicates of the documents provided to delivery carriers. Examples include route sheets, route maps, and advertiser signature receipts. Station copies are retained by field managers at the delivery station primarily as a backup. Also called manager's copies.
Station Labor Individuals hired on an hourly basis to assist the field manager at the delivery station. Also known as station clerks. May perform carrier check-ins, check-outs, delivery verifications, and other miscellaneous tasks. While most carriers are independent contractors, station clerks should be classified and paid as hourly wage earners.
Stops Addresses that are to receive books. Also known as delivery points. Stops are often broken down by type of stop: business, residential, bulk drop, and advertiser. For controlling book inventory and preventing book dumping, the number of stops on each route should be known.
 
Delivery stops can be shown on maps and color-coded by type. In the PictureRoute sample on the left, the blue dots are residences. The red dots are advertisers. The green dots are non-advertiser businesses.
Directory Delivery Terms & Acronyms
(And a few tips!)
 

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